GS

Govind Srivastava

Symbiosis International University, Jaipuria School of Business, Ghaziabad, Institute of Management Studies

ORCID iD 0000-0001-5098-9564
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About

Dr. Govind Nath Srivastava has more than 16 years of experience in corporate and academics. Dr. Srivastava started his academic career with Institute of Charted Financial Analyst of India and served various reputed organizations with different capacity. Dr. Srivastava has done first Ph.D . On Delhi Metro and developed the scale and model for measuring satisfaction level of commuters. His project is acknowledged and appreciated by Delhi Metro Rail Corporation to improve the quality of public transportation. He is extensively engaged in research and consultancy and published more than 20 research papers in various reputed conferences, national and International journals including numerous Scopus indexed journals listed in ABDC. Dr. Srivastava primarily works in Consumer psychology, Neuromarketing, sensory marketing and public transportation. He is member of Center for management of Urban Affairs ( CMUA) and working on the project “ Public transportation in smart cities”.

Employment

  • Symbiosis International University Faculty of Marketing and Data Analytics
    2024 - Present
  • Jaipuria School of Business, Ghaziabad Faculty of Marketing and Data Analytics
    2021 - 2024
  • Institute of Management Studies Faculty of Marketing and Data Analytics
    2018 - 2021
  • Institute of Technology and Science Assistant Professor
    2009 - 2015
  • ICFAI Assistant Professor
    2006 - 2009

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (11)