Nagarajan Shanmugavel

Employment

• Alagappa University Professor
  2023 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (17)

• Role of Successful Entrepreneurs’ Message on Perceived Entrepreneurial Desirability
  Journal of Entrepreneurship and Innovation in Emerging Economies 2026 DOI: 10.1177/23939575261443022
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• Investigation on the behavioural intention towards electric vehicle: Extending Norm activation model with mindfulness and social influence
  Journal of Marketing Communications 2026 DOI: 10.1080/13527266.2026.2678423
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• Investigation on the factors influencing the continuation intention to use digital wallet in the rural parts of India using extended UTAUT2
  Asian Journal of Economics and Banking 2025 DOI: 10.1108/AJEB-08-2024-0100
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• Influence of pro-environmental behaviour towards the implementation of construction and demolition waste management
  Journal of Material Cycles and Waste Management 2025 DOI: 10.1007/s10163-025-02223-6
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• Investigating the behavioural intention towards electric vehicle: A dual factor approach using Sweeney and Soutar's PERVAL scale and technology acceptance model
  Journal of Cleaner Production 2024 DOI: 10.1016/j.jclepro.2024.144345
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• Assessing Continuance Intention to Use Digital Wallet
  Journal of Global Information Management 2024 DOI: 10.4018/JGIM.361120
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• Hedonic Motivation and Ducoffe’s Web Advertising Model in Estimating Consumer Purchase Intention
  Global Business Review 2023 DOI: 10.1177/09721509231158174
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• Influence of pro-environmental behaviour towards behavioural intention of electric vehicles
  Technological Forecasting and Social Change 2023 DOI: 10.1016/j.techfore.2022.122206
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• An exploration on electric vehicle purchase intention
  International Journal of Electric and Hybrid Vehicles 2023 DOI: 10.1504/IJEHV.2023.10054137
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• Analysis of Television Advertisements and its Stimulation in Kids’ Environment
  Shanlax International Journal of Arts, Science and Humanities 2023 DOI: 10.34293/sijash.v11i2.6651
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