Navin Kumar

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Publications (5)

• Engage the Chatbot Way: From a Tourist to Brand Advocate
  International Journal of Tourism Research 2026 DOI: 10.1002/jtr.70174
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• Precedence analysis of customer engagement dimensions for tourism destinations: an evidence-based modeling using RIDIT-GRA approach
  Journal of Hospitality and Tourism Insights 2023 DOI: 10.1108/JHTI-12-2021-0340
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• Tourists' engagement and willingness to pay behavior during COVID-19: an assessment of antecedents, consequences and intermediate relationships
  Journal of Hospitality and Tourism Insights 2023 DOI: 10.1108/JHTI-02-2022-0050
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• Transforming tourists’ intentions through destination engagement: insights from transformative learning theory
  The Service Industries Journal 2022 DOI: 10.1080/02642069.2022.2062327
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• Place branding and place marketing: a contemporary analysis of the literature and usage of terminology
  International Review on Public and Nonprofit Marketing 2019 DOI: 10.1007/s12208-019-00230-6
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