Diptiman Banerji

Employment

• Indian Institute of Management Raipur Associate Professor
  2024 - Present
• OP Jindal Global University Jindal Global Business School Professor
  2022 - 2024
• OP Jindal Global University Jindal Global Business School Associate Professor
  2018 - 2022
• Aircel Senior Manager - Retail
  2011 - 2011
• Bharti Airtel Limited Manager - Retail Experience
  2008 - 2011
• Reliance Communications Limited Sr. Manager - Customer Service Delivery
  2007 - 2008
• Hutch Manager Customer Services
  2004 - 2007
• CMC Limited (TATA Group) Assistant Manager - Business Development
  1999 - 2004
• Ispat Industries Limited Senior Engineer
  1994 - 1997

Education

• Indian Institute of Management Calcutta Fellow Program in Management (Ph.D.)
  2011 - 2018
• ICFAI Business School Post Graduate Dipoma in Business Administration
  1997 - 1999
• Bengal Engineering College, Calcutta University Bachelor of Engineering
  1990 - 1994

Projects & Funding

Projects & funding information is unavailable.

Publications (23)

• The role of multi-dimensional values and context-specific reasons in socially responsible consumption
  Marketing Intelligence & Planning 2026 DOI: 10.1108/MIP-03-2025-0248
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• Poetic Metaphors in Written Leadership Communication: A Qualitative Experiment of Employees’ Sense-Making, Actions, and Emotions
  International Journal of Business Communication 2026 DOI: 10.1177/23294884251338158
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• What Drives Active Loyalty in Tourists? Exploring the Interplay of Tourist Interactions and Experiences, Place Identity, and Customer Perceived Value
  International Journal of Tourism Research 2025 DOI: 10.1002/jtr.70069
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• Differentiating and Synthesizing Socially Responsible Consumption: A Multi-Level Conceptual Framework and Future Research Directions
  Journal of Macromarketing 2025 DOI: 10.1177/02761467241306305
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• The Role of Perceived Risk in Engaging Customer and Employees for Value Creation in Services
  Vision: The Journal of Business Perspective 2024 DOI: 10.1177/09722629211022516
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• How do we measure the intangible? Overcoming the measurement challenge in services
  International Journal of Consumer Studies 2023 DOI: 10.1111/ijcs.12965
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• Situational Factors of Compulsive Buying and the Well-Being Outcomes: What We Know and What We Need to Know
  Journal of Macromarketing 2023 DOI: 10.1177/02761467231180091
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• SME Internationalization as a Puzzle of Cultural and Bilateral Distances: Using the Eisenhardt Approach
  South Asian Journal of Business and Management Cases 2023 DOI: 10.1177/22779779231189013
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• Sustainable Marketing and Retailing
  2023 DOI: 10.4018/978-1-6684-8574-3.ch003
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• Impact of Digital Competence on Employees’ Flourishing Through Basic Psychological Needs Satisfaction
  Journal of Computer Information Systems 2023 DOI: 10.1080/08874417.2023.2176948
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