Dr. Kunjal Sinha
Parul University, C K Shah Vijapurwala Institute of Management, C K Shah Vijapurwala Institute of Management
About
Dr. Kunjal Sinha is an academic leader, researcher and higher education professional with over 22 years of experience spanning academia, research and industry. She currently serves as Pro Vice Chancellor at Parul University, Vadodara, Gujarat, where she provides academic and strategic leadership across a large multidisciplinary university campus comprising 21 faculties, 41 constituent institutions, and specialised centralised cells and centres.
Her professional experience encompasses higher education leadership, academic quality assurance, accreditation, digital transformation, EdTech, Online and Open and Distance Learning, curriculum design, continuing and executive education, corporate training, research and consulting. As the former Director of the Centre for Distance and Online Education (CDOE), she played a key role in establishing and scaling the University's online programs ecosystem. She led the development and launch of 250+ academic programmes across diverse disciplines and contributed to securing regulatory approvals for 11 Online Learning and 28 Open and Distance Learning programmes. She also led initiatives related to the development of the Learning Management System, digital learning content and Self-Learning Materials for online and ODL learners.
A strong advocate of technology-enabled and quality-driven education, Dr. Sinha has a particular interest in digital transformation and the meaningful and responsible use of Artificial Intelligence in education. She developed a Massive Open Online Course (MOOC) on Search Engine Optimization, hosted on the SWAYAM platform, which has recorded 3,000+ learner enrolments. She has also curated self-paced courses in digital marketing and contributed to the development of digital and technology-enabled learning initiatives.
Her commitment to quality in education is reflected in her work in academic quality assurance, accreditation and continuous improvement. She has operationalised quality assurance mechanisms for Online and Open and Distance Learning programmes, including programme review, learner feedback, continuous improvement and academic audits. She is also actively engaged in doctoral supervision and has served as a PhD research guide.
Dr. Sinha is actively engaged in research, with interests spanning digital marketing, consumer behaviour, social media, branding, e-learning, service quality, learning and development, and higher education. She has authored a book and published research in journals indexed in Scopus, Web of Science, ABDC and UGC CARE. Her broader academic interests lie at the intersection of quality, technology, digital transformation and the future of higher education.
Through her academic leadership, research and institutional initiatives, she seeks to contribute to building a high-quality, digitally empowered and future-ready higher education ecosystem, where technology and AI complement academic excellence, human capabilities and meaningful learning.
Employment
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Parul University Professor and Pro Vice Chancellor2025 - Present
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Parul University Professor and Director2020 - 2025
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C K Shah Vijapurwala Institute of Management Professor2019 - 2019
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C K Shah Vijapurwala Institute of Management Associate Professor2010 - 2018
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Anand Institute of Management Assistant Professor2005 - 2010
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Niki Financial Services Branch Manager2003 - 2005
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (29)
- The Impact of Brand Perception and Customer Satisfaction on Online Buying Behavior for Cosmetic Products: An Empirical Study of Female Consumers in Gujarat Save
- Examining the Impact of Social Media on Tourism Buying Behaviour: A Study of Influences, Perceptions, and Engagement in Travel Decisions Save
- Impact of financial accessibility on small and medium-size enterprises' success: Wa Township of the Republic of Ghana Save
- EXPLORING THE INFLUENCE OF LIFE INSURANCE DEMAND IN ADDIS ABABA, ETHIOPIA Save
- IMPACT OF ENTREPRENEURIAL COMPETENCIES ON THE PERFORMANCE OF SMALL AND MEDIUM-SIZED ENTERPRISES: FOCUS ON THE WA MUNICIPAL AREA OF GHANA Save
- Employees’ Perception towards Learning & Development: A Group Level Learning Perspective Save
- “GREEN COSMETICS AND SUSTAINABLE PACKAGING: A REVIEW OF THE LITERATURE” Save
- Entrepreneurial Skills and the Success of Small and Medium-Scale Enterprises (SMEs): Wa Municipality, Ghana Save
- Factors Affecting Consumer Preferences among Banks: A Study of Vadodara City Save
- Government Response to contain the outbreak of Covid 19 with special reference to Public Transportation System in India Save