0000-0001-7431-1096 About
Dr. Rijul Chaturvedi is an academician, author in the field of AI in Marketing and is an Assistant Professor, Marketing. He has published several articles in peer-reviewed international journals of repute such as California Management Review, Technological Forecasting and Social Change, Psychology and Marketing, International Journal of Human Computer Interaction, Business and Society Review, Vision: The Journal of Business Perspectives, and Journal of Responsible Technology, etc. Dr. Chaturvedi's interests lie at the intersection of artificial intelligence and customer service. He has also published a book chapter titled "Opportunities and Challenges of Artificial Intelligence-Driven Customer Service in a book titled "AI for Customer Service". He has been awarded a PhD in Marketing from the Indian Institute of Management, Mumbai in the year 2025.
Employment
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Jaipuria Institute of Management Jaipur Assistant Professor2026 - Present
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (8)
- From Customer Relationships to AI Companionships: Transforming Marketing with Feeling AI Save
- Exploring ethical frontiers of artificial intelligence in marketing Save
- Exploring the frontier of anthropomorphism in AI agents: Trends and way forward Save
- Reshaping Tourist Experience with AI-Enabled Technologies: A Comprehensive Review and Future Research Agenda Save
- Empowering AI Companions for Enhanced Relationship Marketing Save
- Social companionship with artificial intelligence: Recent trends and future avenues Save
- Opportunities and Challenges of AI-Driven Customer Service Save
- Alexa, what do we know about conversational commerce? Insights from a systematic literature review Save