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Hemant Katole

Savitribai Phule Pune University, University of Pune, Symbiosis Institute of Business Management, Government College of Engineering Amravati

ORCID iD 0000-0001-7824-2673
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About

Dr. Hemant Katole currently working as Professor at Department of Management Sciences, Savitribai Phule Pune University, Pune. He is having a total experience of 20 years out of those 3 years in industry and 17 years in academics. Total Research papers written and published in reputed national and international journals are 48. Published two books titled “Basics of Marketing” and “Integrated Retail Communication – a Success Guide to all Retailers”. He is the member in the board of reviewer of Journal of business & Retail Management Research (JBRMR), International Journal of Marketing Studies (IJMS), International Society for Development & Sustainability (ISDS). Journal of Business Economics and Management (JBEM), Premier Publisher’s Global Journal of Management and Business.

Employment

  • Savitribai Phule Pune University Professor
    2006 - Present

Education

  • University of Pune P.hd
    2007 - 2011
  • Symbiosis Institute of Business Management Master of Business Administration
    2000 - 2002
  • Government College of Engineering Amravati Bachlor of Engineering
    1996 - 2000

Projects & Funding

Projects & funding information is unavailable.

Publications (24)

  • Reasons of customer preference towards allopathy versus ayurvedic therapy
    International Journal of Research in Pharmaceutical Sciences 2020 DOI: 10.26452/ijrps.v11i1.1941
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  • Effects of sales promotion campaign adopted by retailers in India
    Journal of Critical Reviews 2020 DOI: 10.31838/jcr.07.02.107
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  • Retailers’ Vs Customers’ views on usage of Sales Promotion as Communication tool
    International Journal of Management Studies 2019
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  • Consumer knowledge and attitude towards fast food eating habit in India
    International Journal of Management, Technology And Engineering (IJMTE) 2018
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  • An Investigation of factors influencing brands prescription substitution in pharmaceutical market in India
    Review of Research Journal 2018
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  • Brain Drain and cause for departing abroad
    IMPACT: International Journal of Research in Humanities, Arts and Literature (IMPACT: IJRHAL) 2018
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  • A study of Consumer behaviour on Patanjali products
    PARIPEX – Indian Journal of Research (PIJR) 2018
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  • Buying behavior and brand loyalty of biscuit consumers in India
    MPACT : International Journal of Research in Business Management(IMPACT : IJRBM) 2018
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  • Measuring service quality of Coffee bars in India
    The International Journal Research Publication's "Research Journal of Social Science & Management-RJSSM" 2017
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  • A study of contract labour at a real estate and construction company.
    International Journal of Management (IJM) - IAEME 2016
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