SB

Sushma B S

MS Ramaiah University of Applied Sciences

ORCID iD 0000-0001-9253-5990

Employment

  • MS Ramaiah University of Applied Sciences Assistant Professor
    2017 - Present

Education

  • MS Ramaiah University of Applied Sciences Ph.D in Entrepreneurship
    2018 - 2025

Projects & Funding

Projects & funding information is unavailable.

Publications (24)

  • A Study on Calendar Anomaly in the Indian Equity Stock Market
    CGPMET2025 International Conference on Contemporary Global Perspectives in Management, Environment, and Technology 2025
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  • Exploring the Impact of Financial Wellbeing on Entrepreneurial Intention among Gen Z
    International Conference On "Deep-Tech and Policy: Building a Sustainable Deep Tech Startup Ecosystem for Viksit Bharat 2047" 2025
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  • Assessing entrepreneurial intention in Gen Z and Millennials: an integrated model studying the mediating effects of risk taking and self-efficacy
    Revista de Gestão e Projetos 2025 DOI: 10.5585/2025.29096
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  • Impact of Artificial Intelligence (AI) on the Hospitality Industry
    Hospitium 2024
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  • STOCK MARKET REACTION TO LOK SABHA ELECTION: A STUDY OF LISTED COMPANIES IN NSE WITH REFERENCE TO BANKING, FMCG AND IT
    JOURNAL OF CRITICAL REVIEWS 2024
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  • INFLUENCE OF FINANCIAL SECURITY ON THE QUALITY OF LIFE OF IT EMPLOYEES IN BANGALORE: A BEHAVIORAL PROSPECTIVE
    JOURNAL OF CRITICAL REVIEWS 2024
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  • Fostering Entrepreneurial Intention among Gen Z: Exploring the Mediating role of Financial Well-being
    Migration Letters 2024
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  • Factors Influencing Investment Behavior of Millennial Investors in the Stock Market in Bangalore Urban
    Turkish Online Journal of Qualitative Inquiry 2024
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  • Factors Influencing Investment Behavior of Millennial Investors in the Stock Market in Bangalore Urban
    2024
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  • DETERMINANTS OF PROFITABILITY OF PUBLIC SECTOR BANKS IN INDIA
    RIMS ESG Conference 2024 2024
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