CATHERENE JULIE AARTHY C

Employment

• Symbiosis International University Senior Assistant Professor
  2026 - Present
• MEASI Institute of Management Assistant Professor
  2023 - 2026
• Hindustan Institute of Technology and Science Assistant Professor (S.G)
  2012 - 2023
• SRM University Assistant Professor (S.S)
  2007 - 2012
• Professor Dhanapalan College of Arts and Science, Kelambakkam Assistant Professor(SS) and Department Head
  2005 - 2007
• Canan School of Catering and Hotel Management, Nerkundram Assistant Professor
  2001 - 2005
• Valankanni Malathy Panicker College of Arts and Science, Kundrathur Assistant Professor
  2000 - 2001

Education

• Hindustan Institute of Technology and Science PhD in Management
  2014 - 2022
• Vidya Bharathi Institute of Technology MBA Marketing
  2012 - 2014
• Women's Christian College M.Sc. Food and Nutrition
  1998 - 2000
• Women's Christian College B.Sc Nutrition & Dietetics
  1995 - 1998

Projects & Funding

Projects & funding information is unavailable.

Publications (28)

• Eradicating Modern Slavery and Promoting Equality in Environmental Management and Conservation
  Natural and Engineering Sciences 2026
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• Navigating Ethical, Legal, and Security Challenges in IoT Markets
  2026 DOI: 10.4018/979-8-2600-1263-5.ch009
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• Industry 4.0
  Advanced Mathematics in Computing, Communication and Security 2025
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• Bountiful Fields: The Agricultural Revolution with Computational Intelligence
  Computational Intelligence Solutions for Real-Life Problems 2025 DOI: 10.1201/9781998511013-4
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• How Workplace Ostracism Influences Job Performance: The Dual Roles of Organizational Support and Personality Traits
  Academy of Marketing Studies Journal 2025
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• Workplace Ostracism and Individual Performance: Mediating Effect of Organizational Support and Moderating Influence of Personality in India’s IT Sector
  Advances in Consumer Research 2025
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• Performance Evaluation and Metrics in Blockchain Powered AI/ML
  Transforming Education With AI-Powered Personalized Learning 2025 DOI: 10.4018/979-8-3693-8382-7.ch006
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• The Evolution of Influencer Marketing: From Follower Counts to Authentic Brand Partnerships.
  Power System Technology 2025 DOI: 10.52783/pst.1678
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• PERFORMANCE ASSESSMENT FRAMEWORK FOR NET ZERO SUPPLY CHAINA COMPARATIVE STUDY ON THE DIFFERENT FRAMEWORK OF ESG FOR BUILT ENVIRONMENT
  International Journal of Research Publication and Review 2024
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• IoT-Enabled Predictive Analytics for Asset Management in Smart Cities
  Ninth IEEE Sponsored International Conference on Science Technology Engineering and Mathematics (ICONSTEM) 2024
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