VS
Vartika Srivastava
Also known as: Vartika Raizada
Indian Institute of Management Mumbai, Indian Institute of Technology Madras, Indian Institute of Management Ahmedabad, S.P. Jain Institute of Management and Research
Research areas: Business, Management and Accounting · Marketing · Digital Marketing and Social Media · Consumer Behavior and Marketing Influence · Sentiment Analysis and Opinion Mining
0000-0001-9781-4278
Employment
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Indian Institute of Management Mumbai Assistant professor2022 - Present
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Indian Institute of Technology Madras Assistant Professor2021 - Present
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S P Jain Institute of Management and Research Assistant professor2021 - 2021
Education
- 2006 - 2008
Projects & Funding
Projects & funding information is unavailable.
Publications (3)
- Shall One Sit “Longer” for a Free Lunch? Impact of Trading Durations on the Realized Variances and Volatility Spillovers Save
- Enhancing the Helpfulness of Online Consumer Reviews: The Role of Latent (Content) Factors Save
- Motivations and Outcomes of Seeking Online Consumer Reviews: A Literature Synthesis Save