Malay Krishna

Employment

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Education

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Publications (19)

• Meesho: mission possible?
  Emerald Emerging Markets Case Studies 2023 DOI: 10.1108/EEMCS-12-2022-0458
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• Serum: differential pricing of the Covid-19 vaccine
  Emerald Emerging Markets Case Studies 2023 DOI: 10.1108/EEMCS-11-2021-0370
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• Bidding under uncertainty: Harsh Constructions
  Emerald Emerging Markets Case Studies 2023 DOI: 10.1108/EEMCS-08-2022-0270
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• Nykaa: A Keen Contest in Beauty Products Retailing
  Asian Journal of Management Cases 2022 DOI: 10.1177/09728201221139948
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• Moderna’s Spikevax: A Prickly Pricing Decision
  The CASE Journal 2022 DOI: 10.1108/tcj-01-2022-0027
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• Morning Star BrandCom: combating Covid-19 vaccine hesitancy
  Emerald Emerging Markets Case Studies 2022 DOI: 10.1108/EEMCS-05-2022-0164
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• Healthcare will never be the same after Covid
  Times of India 2021
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• The Holy Fox at Dharasana: Deliverance or Debacle?
  The Case Centre 2021
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• India's Vaccine Rollout: Cracking the bullwhip
  Forbes India 2021
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• Zoom: Flash in the Pandemic, or Enduring Success?
  Ivey Cases 2021
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