Sruthi S

Employment

• University Institute of Technology, Veli Guest Lecturer
  2022 - 2023
• Gregorian College of Advanced Studies Assistant Professor
  2021 - 2022

Education

• Bharathiar University PhD
  2023 - 2027
• IGNOU MA Economics
  2021 - 2023
• Department of Commerce, University of Kerala M.Com
  2019 - 2021

Projects & Funding

Projects & funding information is unavailable.

Publications (12)

• Transforming HR Business With Predictive Workforce Analytics Using AI-ML Interaction
  2026 DOI: 10.4018/979-8-3373-0553-0.ch009
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• HR Analytics Meets Customer Insights: Leveraging Marketing Metrics for Workforce Optimization
  Journal of Informatics Education and Research 2026 DOI: 10.52783/jier.v6i1.4188
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• Culture As a Campaign: HR-Driven Marketing Strategies In The Digital Age.
  European Economic Letters (EEL) 2025
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• The Impact Of AI On Strategic Decision Making In Modern Management
  European Economic Letters (EEL) 2025
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• AI-Enhanced CRM Tools in Network Marketing: Adoption and Impact
  Scriptora International Journal of Research and Innovation (SIJRI) 2025 DOI: 10.65579/sijri.2025.v1i4.01
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• Bridging Social Gaps with Artificial Intelligence: Redefining the Role of Social Entrepreneurship
  Advances in Consumer Research 2025
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• AI-Driven Predictive Analytics for Enhancing Automotive Safety in Financial Risk Assessments in Cloud Data
  2025 DOI: 10.4018/979-8-3693-9581-3.ch006
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• An Assessment of Network Marketing as a Catalyst for Entrepreneurial Growth in Kerala
  Journal of Information Systems Engineering and Management 2025 DOI: 10.52783/jisem.v10i26s.4311
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• Green HRM and Sustainable Finance: Aligning HR Practices with ESG Goals
  Journal of Information Systems Engineering and Management 2025 DOI: 10.52783/jisem.v10i24s.3975
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• Influencer Marketing in Niche Markets: Strategies for Success
  Library Progress International 2024
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