0000-0002-1282-0319 About
Linda D. Hollebeek, Ph.D., is the Teng Yew Huat Endowed Chair of Marketing at Sunway University, Professor of Marketing at Tallinn University of Technology, Guest Professor at Umea University, and Distinguished Visiting Professor at the University of Johannesburg. Her research on customer-, consumer-, and stakeholder engagement has published in the Journal of the Academy of Marketing Science, Journal of Service Research, and International Journal of Research in Marketing, among others. She has been named a Clarivate Highly Cited Researcher (2020-2025), is included on Stanford University's Top 2% of Researchers (2020-2025), and is listed on research.com’s Top Business & Management Scientists (2022-2025). Linda serves as Associate Editor of the Journal of Service Research, is the recipient of the 2020 SERVSIG Emerging Service Scholar Award, and is co-editor of The Handbook of Research on Customer Engagement.
Employment
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Sunway University
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (125)
- Product sharing for reuse engagement as an intrinsic motivation to continue participation in sharing economy Save
- Fostering consumers’ climate (change) engagement Save
- Game On or Game Over? The Influence of In-Game Advertising on Consumer Engagement Save
- The digital afterlife: Navigating the ethical and temporal boundaries of grieftech perceptions and usage intentions Save
- Credibility and consumer-based brand equity: A multidimensional ‘between-within’ perspective in low involvement settings Save
- How corporate sociopolitical activism in brand communication shapes brand engagement and consumer-based brand equity: the roles of moral intensity, business relatedness, and need for cognition Save
- From agility to advocacy: exploring how gender moderates the impact of social media agility on brand trust and influencing behavior Save
- FOMO-driven binge-scrolling and eudaimonic wellbeing Save
- Customer brand engagement as a driver of psychological benefits of post–purchase green consumption Save
- The Role of Sustainable Social Media Marketing Activities in Raising Bottom‐of‐the‐Pyramid Customers' Engagement, Satisfaction, and Subjective Well‐Being Save