Burhan Showkat

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Publications (21)

• Decoding the dynamics of endorsements: how endorser type and product involvement shape advertising effectiveness
  Journal of Marketing Communications 2025 DOI: 10.1080/13527266.2025.2499845
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• Evaluating and Modelling the Evolutive Behaviour of Physical and Mechanical Properties of Cold Mix Containing RAP
  International Journal of Pavement Research and Technology 2024 DOI: 10.1007/s42947-023-00310-1
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• Effects of air voids on comprehensive laboratory performance of cold mix containing recycled asphalt pavement
  Construction and Building Materials 2023 DOI: 10.1016/j.conbuildmat.2023.130416
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• Using survival and atrophy to understand the effect of RAP on moisture-induced damage susceptibility of asphalt mixes
  International Journal of Pavement Engineering 2022 DOI: 10.1080/10298436.2021.1984474
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• Perceiving moisture damage of asphalt mixes containing RAP using survival analysis based on Kaplan-Meier estimator and Cox proportional hazards model
  Construction and Building Materials 2022 DOI: 10.1016/j.conbuildmat.2021.126249
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• Influence of Same-Grade Asphalt Binder from Different Sources and Aging on Moisture Damage Characteristics of Asphalt-Aggregate System
  Journal of Materials in Civil Engineering 2022 DOI: 10.1061/(ASCE)MT.1943-5533.0004308
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• Experimental, analytical, and analogical study of the effect of RAP extracted binder on rheology of polymer modified binder
  Road Materials and Pavement Design 2022 DOI: 10.1080/14680629.2020.1868552
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• Effect of MIST conditioning on the air voids and permeability of hot asphalt mixes containing reclaimed asphalt pavement
  Road Materials and Pavement Design 2022 DOI: 10.1080/14680629.2021.1910549
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• Contribution of MIST conditioning in evolution of structural parameters of asphalt mixes containing recycled asphalt pavement
  Road Materials and Pavement Design 2022 DOI: 10.1080/14680629.2021.1883468
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• Applications of reclaimed asphalt pavement in India – A review
  Journal of Cleaner Production 2022 DOI: 10.1016/j.jclepro.2021.130221
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