Prashant Raman

Employment

• Banasthali Vidyapith Associate Professor
  2013 - 2018
• Tech Mahindra Ltd Technology Centre Hyderabad Relationship Manager
  2007 - 2013

Education

• Banasthali Vidyapith Ph D
  2013 - 2016
• ICFAI Business School MBA
  2005 - 2007
• Guru Gobind Singh Indraprastha University Bachelor of Engineering
  2001 - 2004

Projects & Funding

Projects & funding information is unavailable.

Publications (7)

• Gym users: an enabler in creating an acceptance of sports and fitness wearable devices in India
  International Journal of Sports Marketing and Sponsorship 2022 DOI: 10.1108/IJSMS-08-2021-0168
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• Examining the importance of gamification, social interaction and perceived enjoyment among young female online buyers in India
  Young Consumers 2020 DOI: 10.1108/YC-05-2020-1148
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• Online shopping characteristics and their influence on female buying behavior: An extension of the theory of planned behavior
  Journal of Electronic Commerce in Organizations 2020 DOI: 10.4018/JECO.2020100101
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• Think Global and Buy Global: The Influence of Global Identity on Indian Consumers’ Behaviour toward Chinese Smartphone Brands
  Journal of Global Marketing 2020 DOI: 10.1080/08911762.2020.1807664
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• Understanding female consumers’ intention to shop online: The role of trust, convenience and customer service
  Asia Pacific Journal of Marketing and Logistics 2019 DOI: 10.1108/APJML-10-2018-0396
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• Zomato: a shining armour in the foodtech sector
  Journal of Information Technology Case and Application Research 2018 DOI: 10.1080/15228053.2018.1552396
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• Improving customer satisfaction by increasing the reach: Life Insurance Corporation of India
  Emerald Emerging Markets Case Studies 2016 DOI: 10.1108/EEMCS-05-2015-0080
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