Dr Poornima Tapas

Employment

• Symbiosis Institute of Business Management, Symbiosis International (Deemed University) Professor
  2015 - Present

Education

• Pune University, Pune Ph.D

Projects & Funding

Projects & funding information is unavailable.

Publications (7)

• AI adoption in small and medium-sized e-commerce enterprise: current state and future research agenda
  Management 2026 DOI: 10.58691/man/224519
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• Strategic Leadership for Building a Sustainable EV Business in India’s Dynamic Automotive Sector: A Qualitative Study
  Management 2025 DOI: 10.58691/man/211082
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• Business Value Articulation in Agile IT Projects
  2025 DOI: 10.1201/9781003480853-22
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• Beyond traditional consumer research - current adoption and next steps for neuromarketing
  Management 2024 DOI: 10.58691/man/193031
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• The role of government campaign commercials in shaping government brand equity
  International Journal of Public Sector Performance Management 2019 DOI: 10.1504/IJPSPM.2019.101080
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• Review of community based healthcare financing in India
  Indian Journal of Public Health Research and Development 2017 DOI: 10.5958/0976-5506.2017.00378.3
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• Assessing the effect of service quality dimensions on bank customers behavioural responses: A structural equation model
  International Journal of Applied Engineering Research 2016
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