0000-0002-3493-3162 About
Dr. Ranjani Kumari, is an FPM in Marketing Management and is currently associated with Chandragupt Institute of Management Patna. Prior to this she was associated with State Support Mission (NITI Aayog), as Sector Expert Data Analytics and Emerging Technology for Planning. She has also served at the Indian Institute of Management, Ranchi as a Project Manager. She has handled many UN agency and State Government Projects. She has a total of 8 years of teaching experience. Her research interest areas are Business Model Innovation, Entrepreneurship, green marketing, sustainability, macro-marketing, and consumer behaviour, as well as a special interest in literature review and meta-analysis. She has a total of 12 years of teaching and research experience. As a researcher, she has presented her research work in various reputed national and international conferences mostly organized by IIM's, IITs including one at Boston University, She has an impressive track record in research, having several ABDC-A publication like, Journal of Cleaner Production, Business Strategy and the Environment, etc, and more than 12 papers are published in reputed international journals listed in ABDC & Scopus, like International Journal of Electronic Government research, International Journal of Business Competition and Growth, etc.. Several research articles are under pipeline, submitted in A/A* listed Journals. She has also published many case studies in reputed journals and got First Prize for Best cases by Case Center in 2022. She has also published many book chapters in SCOPUS-indexed books. She has expertise in SPSS, AMOS, SmartPLS, Process Macro, Comprehensive Meta-Analysis, Meta-Essential, R, and NVIVO. She is also NET qualified.
Employment
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Chandragupt Institute of Management Research Scholar2018 - Present
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (6)
- Leveraging Systems Thinking to Manage Learning Organisations: An Analysis of the Service Sector Save
- Flying High With Entrepreneurial Ecosystems—A Systematic Literature Review to Determine the Factors of Entrepreneurial Ecosystem Development Save
- A systematic literature review on the enablers of green marketing adoption: Consumer perspective Save
- Role of Technology Business Incubator (TBI) in Sustaining Start-Ups: The Case of Startup Incubation and Business Innovation Lab (SIBIL) Save
- Convergence of leadership styles and organisational ambidexterity in the perspective of employee engagement: a proposed framework Save
- B2B or B2C dilemma in maintenance industry: UrbanKare Save