Nishtha Ranjan

Employment

• BIRLA INSTITUTE OF MANAGEMENT TECHNOLOGY Assistant Professor
  2025 - Present
• Birla Institute of Management Technology Academic Associate
  2024 - 2025
• Amity University Assistant Professor II
  2017 - 2024
• Mercer Consulting Process Developer
  2013 - 2017

Education

• Amity University Ph.D (Management)
  2022 - Present
• Sikkim Manipal University MBA (Finance)
  2018 - 2020
• Sri Venkateswara College Bachelor’s in Mathematics (Hons)
  2009 - 2012

Projects & Funding

Projects & funding information is unavailable.

Publications (8)

• Bridging the gap: online grocery purchasing adoption versus barriers among the elderly above 50 in Delhi-NCR
  International Journal of System Assurance Engineering and Management 2026 DOI: 10.1007/s13198-026-03408-4
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• Online Grocery Shopping by the Senior Demographic (60+) in North India: Driving Factors behind Adoption vs. Resistance
  Minnesota Journal of Business Law and Entrepreneurship 2026 DOI: 10.52783/mjble.613
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• Adoption of AI Chatbots: Revolutionizing E-Grocery Shopping in Delhi-NCR
  2024 DOI: 10.1109/GlobalAISummit62156.2024.10947921
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• Determinants of consumer behaviour towards technology enabled grocery shopping in Noida
  Journal of Statistics and Management Systems 2023 DOI: 10.47974/JSMS-1143
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• Technology Powered Consumer Behaviour In Online Grocery Shopping
  AICTE-sponsored International Conference on Emerging Technologies and Circular Economy 2023
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• Application of Augmented Reality (AR) and Virtual Reality (VR) in Sustaining e-Grocery
  2023 10th IEEE Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON) 2023 DOI: 10.1109/UPCON59197.2023.10434375
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• Publication
  Amity Journal of Insurance Banking and Actuarial Science 2021
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• Correlation recording through NIOS platform
  National Institute of Open Schooling (NIOS) 2021
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