Anirban Sarkar

Employment

• West Bengal State University Professor
  2021 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (17)

• A Socio-economic Study of Auto Rickshaw Drivers in Kolkata
  2026 DOI: 10.1007/978-3-032-10047-4_25
  +Save
• Analysis of Profitability from Digital Transactions in Public and Private Sector Indian Banks
  2026 DOI: 10.1007/978-3-032-10047-4_29
  +Save
• Impact of Celebrity Endorsement on Cold Drinks Consumption
  2026 DOI: 10.1007/978-3-032-10047-4_34
  +Save
• Impact of Demographic Factors on E-Commerce Sales Events: An Empirical Study of Indian Consumers
  2026 DOI: 10.1007/978-3-032-10047-4_1
  +Save
• The Impact of E-WOM on Consumer Buying Behaviour Towards Electronic Products
  2026 DOI: 10.1007/978-3-032-07922-0_22
  +Save
• FINANCIAL LITERACY AMONG WOMEN EDUCATORS IN HIGHER EDUCATION: AN EMPIRICAL INVESTIGATION OF KNOWLEDGE, ATTITUDE, AND BEHAVIOUR
  The Social Science Review A Multidisciplinary Journal 2026 DOI: 10.70096/tssr.260402050
  +Save
• Digital Transformation Required by the Brick and Mortar Retailers to be  the Customers’ Choice in the Post-COVID-19 Era
  2025 DOI: 10.1007/978-981-96-5415-4_13
  +Save
• Making Sense of the Messy: How Fuzzy Logic Can Help Us Solve Real-Life Problems
  2025 DOI: 10.1007/978-3-031-77719-6_5
  +Save
• A Linear Programming Approach for Efficiency Measurement of Selected Mutual Funds in India
  2024 DOI: 10.1007/978-3-031-71125-1_48
  +Save
• Statistical Insight of Investment Trends in the City of Kolkata
  2024 DOI: 10.1007/978-3-031-71125-1_47
  +Save