0000-0002-4728-1378 Employment
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International Management Institute Emeritus Professor
Education
Education history is unavailable.
Projects & Funding
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Publications (58)
- Segmenting Electronic Word-of- Mouth Consumers: A Lifestyle and Behaviour-based Study Save
- Tackling consumer information asymmetry and perceived uncertainty for luxury re-commerce through seller signals Save
- Impact of technology, health and consumer-related factors on continued usage intention of wearable fitness tracking (WFT) devices Save
- Food delivery apps (FDAs) in Asia: an exploratory study across India and the Philippines Save
- Importance-performance map analysis to enhance the performance of attitude towards mobile wallet adoption among Indian consumer segments Save
- Acceptance of wearable fitness devices in developing countries: exploring the country and gender-specific differences Save
- Attitude as a mediator between antecedents of mobile banking adoption and user intention Save
- Degree of Awareness and the Antecedents of the Digital Media Platform: The Case of Mobile Wallets Save
- Evolution of Electronic Word of Mouth: A Systematic Literature Review Using Bibliometric Analysis of 20 Years (2000–2020) Save
- Positioning Implications for Chocolate Brands: An Attribute-based Approach Save