Muhammad Ahsan Sadiq

Employment

• Rajagiri Centre for Business Studies Assistant Professor
  2022 - Present
• Aligarh Muslim University Assistant Professor
  2016 - 2021

Education

• Pondicherry University PhD
  2013 - 2019
• Aligarh Muslim University MBA
  2008 - 2010

Projects & Funding

Projects & funding information is unavailable.

Publications (6)

• Negative Perceptions, Attitudes, and Adoption Intentions: Unravelling Metaverse Adoption Challenges
  Journal of Consumer Behaviour 2025 DOI: 10.1002/cb.70036
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• Food-leftover sharing intentions of consumers: An extension of the theory of planned behavior
  Journal of Retailing and Consumer Services 2023 DOI: 10.1016/j.jretconser.2023.103328
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• Cashless preferences during the COVID-19 pandemic: investigating user intentions to continue UPI-based payment systems in India
  Journal of Science and Technology Policy Management 2022 DOI: 10.1108/jstpm-08-2021-0127
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• The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: An extended planned behaviour approach
  Journal of Retailing and Consumer Services 2021 DOI: 10.1016/j.jretconser.2020.102352
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• Influence of intrapersonal and interpersonal religiosity on materialistic attitudes among youths in India: A structural equation modelling approach
  International Journal of Business and Emerging Markets 2020 DOI: 10.1504/IJBEM.2020.107729
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• Segmentation of Indian shoppers in the context of organic foods
  South Asian Journal of Business Studies 2019 DOI: 10.1108/SAJBS-05-2019-0093
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