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Abhishek Behl

Keele University, Management Development Institute Gurgaon, O. P. Jindal Global University

ORCID iD 0000-0002-5157-0121
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About

Dr. Abhishek Behl is a senior lecturer at Keele Business School, Keele University, UK. He has earned his second Ph.D. from Indian Institute of Technology, Bombay where his research is in the area of crowdfunding and gamification. He is a winner of the prestigious “Naik and Rastogi Award for excellence in PhD” from IIT Bombay. He holds a rich experience of teaching, research and consultancy. He has taught subjects like Marketing Analytics; Gamification for Business; Marketing Research and Qualitative Data Analytics. He has also served as a Senior Manager- Research at Centre for Innovation Incubation and Entrepreneurship, IIM Ahmedabad. His research is in the area of gamification, stakeholder engagement, sustainability, and e-commerce start-ups.

He is an incoming president of Special Interest Group (SIG)- GAME of AIS. He is an Associate Editor of the Journal of Global Information Management; Journal of Global Marketing; International Journal of Manpower; International Studies of Management and Organization; South Asia Journal of Business Studies; Journal of Cases on Information Technology ; Assistant Editor of Technology Forecasting and Social Change and in an area editor (South Asia) of the International Journal of Emergency Services. He features on the editorial board of many journals like International Journal of Information Management; Journal of Electronic Commerce in Organization; Journal of Promotion Management; Young Consumer; Management Decision; and Society and Business Review. He has edited three books. He has published in journals like Industrial Marketing Management; International Journal of Information Management; IEEE Transactions on Engineering Management; Production Planning and Control; Annals of Operations Research; Journal of Business Research; Technology Forecasting and Social Change; Journal of Knowledge Management; Computers in Human Behaviour; Internet Research; International Marketing Review; Journal of Enterprise Information Systems; Industrial Management and Data Systems, etc.
He has also won research grants from AIM Sheth Foundation (2021), NASMEI(2019) and Emerald Publishers (2018) for research proposals in the area of information technology and its application in stakeholder engagement. He has also won the best researcher award (2022) for his research at MDI Gurgaon. He has presented his research work in reputable international forums like The World Bank; United Nations University; Decision Science Institute etc. He has been a resource person to various Management Development Programs for companies like Wipro; Godrej; Tata Motors; CEAT Tyres etc. He is a certified trainer for Google Analytics and has offered training to more than 10 international organizations like LinkedIn; Air Liquide; Conde Nast; Bio-Rad; J K Tyre; SBI Cards. His area of research and teaching is along with the interface of business analytics and decision sciences for new business ventures through gamification.

Employment

  • Keele University Senior Lecturer
    2024 - Present
  • Management Development Institute Gurgaon Assistant Professor
    2022 - 2024
  • O. P. Jindal Global University Assistant Professor
    2020 - 2021
  • Symbiosis International University Symbiosis Centre for Management and Human Resource Development Assistant Professor
    2015 - 2016

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (192)