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Arunima Rana

Also known as: Dr. Rana

Indian Institute of Foreign Trade, ICFAI Business School

ORCID iD 0000-0002-5336-8082
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About

Dr Arunima Rana, a researcher and academician in the field of Marketing Management, is currently working as an Assistant Professor at IIFT. A PhD from BITS Pilani, her research interests lie in Consumer heuristics-based behaviour modelling, in which she has been regularly publishing research articles, business case studies and book chapters in journals of international repute. She has been a member of American Marketing Association and British Academy of Management since 2016.

Dr. Rana is also involved in industry-academia consultancy projects with various govt. and private bodies including Ministry of Textile, Indian Embassy at European Union, National Dairy Development Board. She sits as a nominated member in advisory working committees of several govt bodies such as Bureau of Indian Standards and Indian Spice Board.

As an educator, she takes courses in Brand & Retail Management, International Marketing and Sales Distribution while dividing her time as a career mentor for a wide array of professionals.

Employment

  • Indian Institute of Foreign Trade Assistant Professor
    2018 - Present
  • ICFAI Business School Assistant Professor
    2017 - 2018

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (8)