VISHAL KUMAR SINGH

Employment

• School of Management Sciences Varanasi Assistant Professor
  2022 - Present
• Banaras Hindu University Senior Research Fellow
  2017 - 2022

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (16)

• Examining the Role of Social Media Foodscapes in Shaping Gastronomic Tourists' Visit Intention
  2026 DOI: 10.4018/979-8-2600-1423-3.ch010
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• Fostering Sustainable Consumptions
  2026 DOI: 10.4018/979-8-3373-7452-9.ch007
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• Consumer Attitude Towards Instagram Advertising
  2026 DOI: 10.4018/979-8-3373-6741-5.ch012
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• Workplace well-being through organisational aesthetics: how emotional intelligence, leadership, and organisational support shape employee experience?
  Current Psychology 2026 DOI: 10.1007/s12144-026-09127-0
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• Influence of Metaverse Marketing Characteristics on Consumer Purchase Intention
  2026 DOI: 10.4018/979-8-3693-9506-6.ch009
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• Adoption of Metaverse in E-Commerce Retailing
  2025 DOI: 10.4018/979-8-3373-2120-2.ch015
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• Predicting the Consumers Intentions to Adopt E-Wallets
  2025 DOI: 10.4018/979-8-3373-2120-2.ch012
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• Examine the Determinants of Pay Per Click Advertising
  2025 DOI: 10.4018/979-8-3373-2058-8.ch013
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• Understanding the Dynamics of AI-Driven Business Intelligence Adoption and Marketing in India
  2025 DOI: 10.4018/979-8-3693-7620-1.ch019
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• Examine the Adoption of Blockchain Technology Among Tourists
  2024 DOI: 10.4018/979-8-3693-6562-5.ch002
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