AF
Angeline Gautami Fernando
Also known as: Angeline Gautami Fernando
Great Lakes Institute of Management, Anna University Chennai, Annamalai University
Employment
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Great Lakes Institute of Management Associate.Professor2019 - Present
Education
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Anna University Chennai Ph.D? - 2014
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Anna University Chennai MBA? - 1999
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Annamalai University B.E? - 1997
Projects & Funding
Projects & funding information is unavailable.
Publications (12)
- Consumers' parasocial interactions and relationships with online influencers: a systematic review Save
- Deriving Marketing Intelligence Using Online User Generated Textual Content: a Review of Text Mining Applications Save
- Social media marketing for luxury brands: parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium Save
- What do consumers want? A methodological framework to identify determinant product attributes from consumers? online questions Save
- A systematic review of consumer information search in online and offline environments Save
- Investigation of consumers' cross-channel switching intentions: A push-pull-mooring approach Save
- How Do Consumers Perceive Brand Campaigns on Twitter? Save
- Comparison of perceived acquisition value sought by online second-hand and new goods shoppers Save
- Online or in-store: unravelling consumer's channel choice motives Save
- Message involvement and attitude towards green advertisements Save