Ranjit Kaur

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Publications (4)

• Social Marketing Interventions Mix for Changing Littering Behavior: An Exploratory Factor Analysis
  Social Marketing Quarterly 2026 DOI: 10.1177/15245004251410585
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• Using a Benchmark Perspective to Analyze Corporate Social Marketing Initiatives in India
  Social Marketing Quarterly 2026 DOI: 10.1177/15245004261427758
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• Factors Influencing the Attitude Toward Anti-Littering Behavior
  Journal of Applied Social Science 2022 DOI: 10.1177/19367244211015877
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• Influencing the Intention to Adopt Anti-Littering Behavior: An Approach With Modified TPB Model
  Social Marketing Quarterly 2021 DOI: 10.1177/15245004211013333
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