Prof. (Dr) Alpana Srivastava

Employment

• Amity University professor
  2010 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (29)

• AI-Driven Influencer Marketing for Assessing the Dark Psychology of the Market
  2026 DOI: 10.1201/9781003560104-8
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• A Multivariate logistic regression model of Healthcare service utilization in district Kanpur Nagar, Uttar Pradesh
  Indian Journal of Community Health 2025 DOI: 10.47203/IJCH.2025.v37i03.016
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• Exploring Assistive Technology and Its Support From an Elderly Wellbeing Perspective
  Assistive Technology Solutions for Aging Adults and Individuals with Disabilities 2025 DOI: 10.4018/9798369363089.ch002
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• Exploring e-commerce potential in rural India: opportunities in Northern India
  International Journal of Business and Globalisation 2025 DOI: 10.1504/IJBG.2025.146216
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• Factors Banks under the CGTSME Scheme: An Empirical Study Integrating the Theory of Planned Behaviour
  International Review of Management and Marketing 2025 DOI: 10.32479/irmm.17837
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• Modelling the Determinants of Ui/Ux on Generation Z's E-Impulsive Buying Behaviour
  Ssrn 2025
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• Assessment of Quality of Life for Cancer Patients: Lessons from a Study in a Tertiary Care Hospital in Uttar Pradesh, India
  Assessment of Quality of Life for Cancer Patients Lessons from A Study in A Tertiary Care Hospital in Uttar Pradesh India 2024 DOI: 10.1201/9781003437994
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• E-Impulsive Buying in fashion e-Markets: The Role of UI Design
  2024 2nd International Conference on Advances in Computation Communication and Information Technology Icaiccit 2024 2024 DOI: 10.1109/ICAICCIT64383.2024.10912161
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• Correction to: Life Quality Index Assessment in Breast Cancer Patients (Indian Journal of Surgical Oncology, (2019), 10, 3, (476-482), 10.1007/s13193-019-00923-8)
  Indian Journal of Surgical Oncology 2022 DOI: 10.1007/s13193-021-01479-2
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• Critical Analysis of Quality-of-Life Domains from Primary to Adjuvant Treatment Stages in Breast Cancer Patients
  Journal of Health Sciences and Surveillance System 2022 DOI: 10.30476/jhsss.2021.92682.1379
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