Dipanjan Kumar Dey

Employment

• Indian Institute of Technology Kharagpur Assistant Professor
  2026 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (15)

• Risk perception and adoption of digital innovation in mobile stock trading
  Journal of Consumer Behaviour 2024 DOI: 10.1002/cb.2225
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• Measuring perceived social sustainability of brands – A scale development
  Journal of Cleaner Production 2024 DOI: 10.1016/j.jclepro.2024.141104
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• Consumer-Brand Engagement With E-Commerce Market Place Brands
  Journal of Electronic Commerce in Organizations 2020 DOI: 10.4018/jeco.2020070102
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• Does financial literacy affect the value of financial advice? A contingent valuation approach
  Journal of Behavioral and Experimental Finance 2020 DOI: 10.1016/j.jbef.2020.100268
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• Drivers of brand credibility in consumer evaluation of global brands and domestic brands in an emerging market context
  Journal of Product & Brand Management 2020 DOI: 10.1108/jpbm-03-2018-1782
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• Do female directors really add value in Indian firms?
  Journal of Multinational Financial Management 2017 DOI: 10.1016/j.mulfin.2017.10.005
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• Impulse buying intentions of young consumers from a hedonic shopping perspective
  Journal of Indian Business Research 2017 DOI: 10.1108/JIBR-02-2017-0018
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• Board structure, controlling ownership, and business groups: Evidence from India
  Emerging Markets Review 2016 DOI: 10.1016/j.ememar.2016.03.003
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• Brand analysis of global and local banks in India: a study of young consumers
  Journal of Indian Business Research 2016 DOI: 10.1108/JIBR-05-2015-0061
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• Case Study 12: Indian armed forces disaster management services in Kashmir floods 2014: ?Operation megh rahat?-a case of transformative Service
  Services Marketing Cases in Emerging Markets: An Asian Perspective 2016 DOI: 10.1007/978-3-319-32970-3_15
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