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BALRAJ VERMA

Chitkara University Chitkara Business School

ORCID iD 0000-0002-6542-3261
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About

Dr. Balraj Verma is currently serving as an Associate Professor at the Doctoral Research Centre of Chitkara Business School, affiliated with Chitkara University, Rajpura, Punjab. He completed his PhD from Jaypee University of Information Technology (JUIT), Waknaghat, and holds a master’s degree in Business Administration, bringing with him over 17 years of combined academic and corporate experience.

His teaching portfolio includes courses such as Marketing Management, Strategic Management, Business Statistics, and Research Methodology. He has successfully supervised three scholars to PhD completion under his guidance, showcasing his proficiency in academic mentorship. His research contributions are substantial, with numerous publications in respected journals indexed in SCI, ABDC and Scopus. Additionally, he has authored and edited books and contributed chapters to leading international publishers. He is actively involved in organizing international conferences and serves as a resource person for Faculty Development Programs (FDPs), Management Development Programs (MDPs), and workshops focused on research methodologies and data analysis. As a peer reviewer for esteemed journals, he contributes significantly to maintaining the standards of academic scholarship in his field. His research interests span E-commerce, Retail Management, Technology Adoption, Aggregator Platforms Models etc.

Employment

  • Chitkara University Chitkara Business School Associate Professor
    2022 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (20)