About
Dr. Shubhendu Shekher Shukla, has completed his Ph.D (Management), M.Phil, Masters of Business Administration and MA (Sociology). Dr. Shubhendu is Member of Management Forum for American Association of International Researchers in American Research Institute for Policy Development, and Member of Editorial Board in several International peer reviewed Journals including Scopus Journals.
Dr. Shubhendu had worked with prominent IT Company (Wipro Technologies) as Project Manager for e-Governance that was a Central Government Project about e-District. Dr. Shubhendu holds more than 15 years of experience in academics, Research & Academic Administration. I am currently working as Assistant Professor in SRM Business School, Lucknow under the aegis of SR Group of Institutions, Lucknow in Department of Business Administration. During the academics author has publish 35 International Research Paper, 28 National Research Papers, attended 14 National Conferences and Seminars, 12 International Seminars.
Dr. Shubhendu has already published 11 books on Rural management, e-Governance and Computer Application in Management and Management Information System and Retail Management, Advertisement and Distribution Management, Rural Management. I am teaching variety of subjects as Marketing, Sales and Distribution, Rural Marketing, Production and Operation management, Computer Application in Management.
Employment
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SRM Business School, Lucknow Assistant Professor2011 - Present
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (20)
- Digital Consumerism: Behavioural Shifts in the 21st Century Save
- Decoding Consumer Behaviour Volume 1 Save
- Explainable AI Models for Ethical Marketing Save
- Digital Insurance Platforms: Legal and Ethical Challenges in Consumer Data Protection Save
- Green Marketing and Its Influence on Sustainable Consumer Choices Save
- AI and Machine Learning for Business Save
- From Micro-Influencers to AI Save
- https://www.anebooks.com/bookdetails.asp?id=2375 Save
- Advancements in Business for Integrating Diversity, and Sustainability Save
- The Central Bank of India as an Example of the Green Revolution in the Banking Sector Save