SP
Shakir Hussain Parrey
University of Kashmir, Islamic University of Science and Technology, Annamalai University, Central University of Kashmir
Employment
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University of Kashmir
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Islamic University of Science and Technology
Education
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Annamalai University
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Central University of Kashmir
Projects & Funding
Projects & funding information is unavailable.
Publications (8)
- COVID-19-based threat vs coping appraisal: effect of psychological risk on customer engagement and behavioral intentions Save
- Does gamification effect customer brand engagement and co-creation during pandemic? A moderated-mediation analysis Save
- Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector Save
- Mediating role of government initiatives and media influence between perceived risks and destination image: a study of conflict zone Save
- Individual risk propensity and agri-entrepreneurial financing effectiveness: strategy for sustainable agri-financing Save
- Promoting customer brand engagement and brand loyalty through customer brand identification and value congruity Save
- Antecedents of Customer Loyalty in Banking Sector: A Mediational Study Save
- Environmental Education in India: An Approach to Sustainable Development Save