bikram jit singh mann

Employment

Employment history is unavailable.

Education

• Guru Nanak Dev University PhD
  1996 - Present

Projects & Funding

Projects & funding information is unavailable.

Publications (13)

• New product announcements effect on stock prices in India
  Journal of Asia Business Studies 2017 DOI: 10.1108/JABS-08-2015-0145
  +Save
• Antecedents of consumer preference for information sources for acquiring corporate information
  Corporate Reputation Review 2015 DOI: 10.1057/crr.2015.20
  +Save
• Exploring the drivers of status consumption for the wedding occasion
  International Journal of Market Research 2015 DOI: 10.2501/IJMR-2015-017
  +Save
• What and how to communicate about a corporate brand with the consumers: An exploratory study
  Journal of Marketing Communications 2015 DOI: 10.1080/13527266.2014.995206
  +Save
• Scale development and validation for measuring corporate brand associations
  Journal of Brand Management 2014 DOI: 10.1057/bm.2013.22
  +Save
• An empirical analysis of resources in the Indian pharmaceutical industry
  International Journal of Emerging Markets 2013 DOI: 10.1108/17468801311297291
  +Save
• Analyzing the likelihood and the impact of earnout offers on acquiring company wealth gains in India
  Emerging Markets Review 2013 DOI: 10.1016/j.ememar.2013.05.004
  +Save
• Exploring branding strategies of FMCG, services and durables brands: Evidence from India
  Journal of Product & Brand Management 2013 DOI: 10.1108/10610421311298650
  +Save
• Analyzing determinants of value creation in domestic and cross border acquisitions in India
  International Business Review 2012 DOI: 10.1016/j.ibusrev.2011.11.006
  +Save
• Do brand acquisitions create wealth for acquiring company shareholders? Evidence from India
  Journal of Product and Brand Management 2012 DOI: 10.1108/10610421211246676
  +Save