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Neeraj Singh

Nalanda University, Indian Institute of Management Rohtak, Indian Institute of Forest Management

ORCID iD 0000-0002-7494-6152
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About

Dr. Neeraj Singh is an Assistant Professor in the School of Management Studies at Nalanda University. He holds a PhD in Management from the Indian Institute of Management Lucknow. Prior to joining Nalanda University, he served as an Assistant Professor in the Marketing & Strategy area at the Indian Institute of Management Rohtak.
His academic work lies at the intersection of Marketing & Strategy area, with particular emphasis on co-operative ecosystems and digital strategies for rural markets. His recent research explores the role of platform cooperatives in organizing traditional knowledge commons, the emergence of knowledge–economy interaction spaces on digital platforms, and the evolution of AgTech platform ecosystems. His scholarship is grounded in qualitative, case-based, and mixed-methods research approaches and has been published in internationally reputed journals, including ABS- and ABDC-indexed outlets such as the Journal of Rural Studies, Electronic Markets, Journal of Retailing and Consumer Services, and Technology Analysis & Strategic Management. His work has also been accepted for presentation at leading international conferences, including those organized by the Academy of Management (AoM) and the American Marketing Association (AMA). In addition, he has served as an invited instructor for Mid-Career Training Programmes for officers of the Indian Forest Service (IFoS), mid-career executives of Hindustan Petroleum Corporation Limited (HPCL), and senior business leaders representing international agribusiness organizations.
Dr. Singh teaches MBA, doctoral, and Executive Education courses on themes related to Marketing & Strategy, Rural & BoP Marketing, Social Marketing, and Industrial Marketing. He looks forward to contributing meaningfully to the University's academic and research ecosystem. His research group welcomes applications from motivated doctoral scholars interested in marketing and strategy, co-operative ecosystems, rural markets, and digital platforms.
Areas of interest: Marketing & Strategy, Co-operative Ecosystems, Digital Strategies for Rural Markets, Organising Traditional Knowledge Commons, Moralized Markets, and Industrial Marketing.

Employment

  • Nalanda University Assistant Professor
    2026 - Present
  • Indian Institute of Management Rohtak Assistant Professor
    2023 - 2026

Education

  • Indian Institute of Forest Management MPhil
    ? - 2018

Projects & Funding

Projects & funding information is unavailable.

Publications (6)