Pragya Singh

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Publications (8)

• The power of AI: enhancing customer loyalty through satisfaction and efficiency
  Cogent Business & Management 2024 DOI: 10.1080/23311975.2024.2326107
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• Student’s Perception of Chat GPT
  IEEE Dubai 2023
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• Jharcraft: a gift of transformational leadership in an Indian state-owned enterprise
  International Journal of Public Leadership 2023 DOI: 10.1108/IJPL-01-2023-0003
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• Ecoplore: launching a new digital trip
  Emerald Emerging Markets Case Studies 2023 DOI: 10.1108/eemcs-12-2022-0450
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• Ecoploring the green gems
  The Case For Women 2023 DOI: 10.1108/cfw-06-2022-0013
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• Indian teachers' experience of technology intervention amidst their changing roles in higher education
  Global Higher Education and the COVID-19 Pandemic: Perspectives, Challenges, and New Opportunities 2023
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• Student’s Perception of Chat GPT
  4th International Conference on Electrical, Communication and Computer Engineering, ICECCE 2023 2023 DOI: 10.1109/ICECCE61019.2023.10442033
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• Predicting Factors influencing Consumer's purchase intention: A Study of Consumers redirected through Affiliate Marketing Program
  Pacific Business Review International 2021
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