DM
Dr Rupali Madan
J.C. Bose University of Science & Technology, YMCA, Lingayas Vidyapeeth, JC Bose University of Science and Technology
0000-0002-8377-0777
Employment
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J.C. Bose University of Science & Technology, YMCA Assistant Prof.2008 - Present
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Lingayas Vidyapeeth Assistant prof.2007 - 2008
Education
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JC Bose University of Science and Technology Ph.D.? - 2019
Projects & Funding
Projects & funding information is unavailable.
Publications (19)
- Prioritization of news and information for brand promotion by universities: The Students’ Perspective Save
- Psychographic Behavioural Background of Watching Hindi Web Series on Over-The-Top Platforms Save
- Modelling the Factors of Green Scepticism using Fuzzy ISM and MICMAC Analysis Save
- The Tides of Social Marketing: a Bibliometric Study Tracing 52 Years of Research Evolution Save
- Different OTT Platforms Viewing: Examining the Relationship Between Different Demographic Segments, Viewing Intentions, Factors and Attributes of OTT Platforms Save
- Integrating AI with CRM Systems: Enhancing Customer Relationship Management Through Intelligent Automation Save
- Navigating Corporate Social Responsibility in Tourism: A Bibliometric Exploration Save
- Bibliometric Mapping of Green Consumption Research Trend for A timeframe of 1993 to 2024 Save
- A Bibliographic Review to Identify Trend Topics and Sustainability of Customer Relationship Management Strategies Save
- An Academic literature review on Customer Relationship Management Practices and Knowledge Management impacting customer’s purchase intentions Save