soma arora

Employment

• Manav Rachna International Institute of Research and Studies Professor
  2022 - Present
• University of Wollongong Adjunct Lecturer
  2021 - Present
• IMT ASST PROFESSOR
  2013 - 2021

Education

• Guru Gobind Singh Indraprastha University PhD
  2007 - 2014

Projects & Funding

Projects & funding information is unavailable.

Publications (34)

• Role of online reviews in building consumer trust
  Responsible AI and Digital Infrastructure for Inclusive Business Transformation 2026
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• CONSUMER AI AWARENESS AND E-COMMERCE LOYALTY: EVIDENCE FROM INDIAN SHOPPING APP REVIEWS
  Zenodo 2026 DOI: 10.5281/ZENODO.20184280
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• Segmentation of Urban Commuters Basis Mobility Preferences Impacting Real Estate Marketing in Indian Context
  Responsible AI and Digital Infrastructure for Inclusive Business Transformation 2026
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• CONSUMER AI AWARENESS AND E-COMMERCE LOYALTY: EVIDENCE FROM INDIAN SHOPPING APP REVIEWS
  scientific culture 2025
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• Empowering Women in Anime Production: Insights from Shirobako for Employee Engagement and Human Resource Management
  Corporate Disruptions and Sustainability in Human Resource Management (HRM) 2025
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• Building Community Ties
  Comparative Sociology 2025 DOI: 10.1163/15691330-bja10140
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• AI in Consumer Electronics Marketing: A Bibliometric Analysis
  advances in consumer research 2025
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• MUSHROOMING OF UNAUTHORIZED COLONIES IN DELHI : A CASE STUDY OF SANGAM VIHAR
  Nagarlok 2025
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• Challenges and Opportunities in ESG Reporting:A Systematic Review of Literature from Emerging Markets
  Review of Management Literature 2025
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• Climate-resilient urban development: analyzing global approaches through a systematic literature review
  TRIA-TERRITORIO DELLA RICERCA SU INSEDIAMENTI E AMBIENTE 2025 DOI: 10.6093/2281-4574/12570
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