Meenakshi Verma

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Publications (18)

• The impact of augmented reality on retail dynamics
  International Journal of Retail and Distribution Management 2026 DOI: 10.1108/IJRDM-02-2025-0091
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• Exploring the Adoption of Wearable Technologies by Employees of Ed Tech Sector and Its Impact on Productivity: A Perspective Through the Theory of Gratification
  IEEE International Conference on Computational Communication and Information Technology Icccit 2025 2025 DOI: 10.1109/ICCCIT62592.2025.10927842
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• Exploring the drivers of beneficiaries’ WOM towards CSR initiatives and its alignment with SDG
  Discover Sustainability 2025 DOI: 10.1007/s43621-025-02463-4
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• Factors Influencing the Customer Satisfaction and WOM (Word of Mouth) of Smart Watches: A Perspective of Technology Acceptance Model
  IEEE International Conference on Computational Communication and Information Technology Icccit 2025 2025 DOI: 10.1109/ICCCIT62592.2025.10927785
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• Modeling Recalls for Automobiles
  IEEE International Conference on Computational Communication and Information Technology Icccit 2025 2025 DOI: 10.1109/ICCCIT62592.2025.10928048
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• Exploring the Adoption of Human Resource Analytics by Human Resource Professionals of the EdTech Sector
  2024 8th International Conference on Computing Communication Control and Automation Iccubea 2024 2024 DOI: 10.1109/ICCUBEA61740.2024.10774611
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• Evaluating the inhibitors in the growth of high-speed railway in India: A multi-stakeholder perspective
  Transport Policy 2024 DOI: 10.1016/j.tranpol.2024.05.029
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• Enhancing Student Outcomes with LSTM-CNN and Data Analytics in Higher Education
  International Conference on Intelligent and Innovative Practices in Engineering and Management 2024 Iipem 2024 2024 DOI: 10.1109/IIPEM62726.2024.10925677
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• Analyzing the efficacy of Deep Learning and Transformer models in classifying Human and LLM-Generated Text
  2024 8th International Conference on Computing Communication Control and Automation Iccubea 2024 2024 DOI: 10.1109/ICCUBEA61740.2024.10775153
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• Adoption of AI in CRM in the Retail Sector. A perspective from Technology Acceptance Model
  2024 8th International Conference on Computing Communication Control and Automation Iccubea 2024 2024 DOI: 10.1109/ICCUBEA61740.2024.10775068
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