Debiprasad Mishra

About

I am a Professor at the Institute of Rural Management, Anand (IRMA), Gujarat, India. My research interests include marketing system, social marketing, local governance, non-profit and public system management

Employment

Employment history is unavailable.

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (2)

• Conceptualising market orientation in non-profit organisations: definition, performance, and preliminary construction of a scale
  DOI: http://dx.doi.org/10.1080/02672570903485113
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• Executives social representation of rurality and product adaptation: A case of rural markets in India
  DOI: http://dx.doi.org/10.1108/13555851111143222
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