SS
Shamindra Nath Sanyal
Adani University, Bennett University, University of Calcutta, Globsyn Business School
Employment
-
Adani University Professor of Marketing2026 - Present
-
Bennett University Professor of Marketing | Area Chair of Marketing2024 - 2026
-
Bennett University Associate Professor of Marketing2021 - 2024
-
Globsyn Business School Associate Professor2019 - 2021
Education
-
University of Calcutta Ph.D.2011 - 2015
Projects & Funding
Projects & funding information is unavailable.
Publications (22)
- Should I visit or should I not? An explanation for motivations and constraints to visit dark tourist destinations using behavioural reasoning theory Save
- Exploring the Impact of Anthropomorphic Logo Upgradation in Automobile Brands: A Systematic Literature Review and Bibliometric Analysis Save
- What Characterizes Digital Luxury Experience (DLX) for Customers? A Cross-Cultural Qualitative Exposition Save
- Organisational commitment of working women: the role optimisation Save
- Intention to Purchase Online Luxury Watches Among Indian Consumers in the New Normal Mode Save
- Women in Information Technology: How Organizationally Committed They Are Save
- Positioning of private label brands of men’s apparel against national brands Save
- Antecedents and consequences of organizational commitment in school education sector Save
- Uncertainty and affluent teenagers’ luxury buying-decision: The role of avoidance-related indecisiveness Save
- Strategic corporate social responsibility, capabilities, and opportunities: Empirical substantiation and futuristic implications Save