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Prof. SATHYA SWAROOP DEBASISH

Utkal University, Sri Sathya Sai University

ORCID iD 0000-0003-0519-6877

About

Dr Sathya Swaroop Debasish is a Professor (since year 2018) and currently the Senior Most Professor in Faculty of Business Studies in Utkal University. With a throughout Higher First Class career he is having over 26 years of Experience in Teaching and Research with Universities such as Nirma University (Ahmedabad), GGS Indraprastha University (Delhi), KIIT University (Bhubaneswar) and Fakir Mohan University (Balasore, Odisha). He was selected and visited South America/Brazil in Group Study Exchange Programme (fully sponsored by Rotary International). Presently, he is the Chairman (Board of Studies), Chairman (Department Research Committee) and Director (Self Financed Courses) in Utkal University. He has previously served as the Professor-in- Charge of Utkal Innovation and Incubation Center (UIIC), Co-ordinator of Global Center for Rural Studies and Director of Sports in Utkal University. Further, he has authored over 35 Research Papers published in Scopus-indexed journals and UGC-CARE listed Journals, with citations of over 1000, h-index of 17 and i-10 index of 24. He has completed One UGC Sponsored Research Project in the area of Financial Services and Mutual Funds. Prof Debasish has One Registered Patent on:“ CUSTOMER RELATIONSHIP MANAGEMENT ANALYTICS DEVICE” with Patent Design No. 448385-001. He has authored/co-authored 9 text books which are published by reputed publishers like Prentice Hall of India, Himalaya Publishers and Excel Books. He has over 30 paper presentations in Seminars/Conferences and Chaired many Technical sessions in Conferences. He is the Syndicate nominee to Board of Studies in Maharaja Sayaji Rao University, Baroda and VC nominee (for Board of Studies) to many Institutions under Utkal University. Dr Debasish is the member of Affiliation Committee, member of Research Committee and Member of Board of Studies for Biju Patnaik Technical University, Odisha. Further, he has conducted PhD viva at over 40 Universities across India as Examiner/Adjudicator and also Selection Committee Subject Expert in Faculty selection at various Institutes/Universities of repute both in Odisha and outside the state. He has already successfully guided 16 PhD Scholars and 5 scholars are under guidance at present. Prof Debasish has successfully completed ‘Nurturing Future Leadership Program’ under Ministry of Education, Govt. of India conducted by Indian Institute of Management (IIM) Calcutta during July- August 2024. Prof Debasish is an approved NAAC assessor for last 3 years and serves as External Expert for Research Project Evaluation under Odisha Higher Education Council.

Employment

  • Utkal University PROFESSOR
    2018 - Present
  • Utkal University ASSOCIATE PROFESSOR
    2015 - 2018

Education

  • Utkal University PhD
    2001 - 2004
  • Sri Sathya Sai University MBA
    1997 - 1999

Projects & Funding

Projects & funding information is unavailable.

Publications (126)

  • Cognitive biases in Investing: A study on behavioural biases of retail investors for smart investment decisions
    Empirical Economics Letters 2026
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  • A Study on Impact of Social Media Influencers on Impulse Buying of Branded Cosmetic Products in India
    2025 DOI: 10.1007/978-981-96-4104-8_16
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  • A study on impact of social media influencers on impulse buying of branded cosmetic products in India
    Sustainable Economy Models in the Age of Industry 5.0 2025
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  • Entrepreneurial Insights from the ArthaShatra: Resurrections for contemporary Indian start-ups and Enterprises
    Empirical Economics Letters 2025
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  • Evolution of Entertainment: A Trend Anaysis using ARIMA model through Machine Learning Approach
    Empirical Economics Letters 2025
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  • Assessing Odisha’s Sustainable Development: A comprehensive analysis of the SDG India Index
    Journal of Informatics Education and Research 2024
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  • ‘Youth Attitude towards Entreprenurship in Keonjhar district of Odisha’
    Journal of Management and Entreprenurship ${$ ISSN: 2229-5348$}$, 2024
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  • ‘The investor sentiment and stock market behaviour: an analysis of India’
    Journal of Southwests Jaitong University [ISSN: 0258-2724] 2023
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  • A Bibliometric analysis of Research on Behavioural Finance from 2000 to 2021 using Scopus, Web of Science Database and VoS viewer
    International Journal of Early Childhood Special Education [ ISSN: 1308-5581] 2022
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  • Exploring relationship between crude oil price volatility and stock indices movement using wavelet analysis: evidence from India and China
    Vilakshan - XIMB Journal of Management, 2022
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