Aditya Kumar Gupta
University of Lucknow, Mohanlal Sukhadia University, Harvard Business School
About
Aditya Kumar Gupta is Faculty at Amity University, Noida and a Ph.D.Birla Institute of Management Technology (BIMTECH), Greater Noida, U.P., India. He had been a certified Case Teacher from Harvard Business School and IIM- Ahmedabad ; Marketing Research Teacher from IIM- Lucknow. He is the editor of Amity Case Research Journal. He had been invited speaker at Delhi University and BIMTECH on Neuromarketing and Literature Review software application. He had presented the paper at various international conference levels at IITs and IIM. He had been part of the reviewer board of many journals of international repute.
He had the experience of 18 years in the field of academics and research. He had presented research papers at IIM, Lucknow, Apeejay Delhi, IP University, Delhi. He had visited Singapore the Campus of the National University of Singapore, Nanyang Technological University and Singapore Management University for building international relations with AIBS. Currently, he works as the Program Leader of BBA+ MBA(Dual) Degree and 3C BBA of Amity University. He is a member of the examination board, Interview Board for MBA and BBA programs. He had conducted various research conferences, seminars, guest lectures for Students and Faculty at Amity University. He is with working visiting Faculty with SMU, ASODL, IMT, PTU, IGNOU, Pondicherry University, Global University, U-18 University. He had written various module on Principle and Practices of Management, Marketing Management for ASoDL and Amity University E-Learning courses. His goal is to be a renowned academician in the field of research and consulting.
Specialities: Consulting, Event Management, Lecturing, Research, Student Engagement.
Employment
Employment history is unavailable.
Education
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University of Lucknow Master of Business Administration
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Mohanlal Sukhadia University Ph.D
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Harvard Business School Case Teacher and Writer
Projects & Funding
Projects & funding information is unavailable.
Publications (47)
- Intersection of Ethics in AI, Gamification, and Metaverse Save
- Navigating financial hurdles: identifying and analysing barriers in micro, small, and medium enterprises (MSMEs) financial inaccessibility through public equity Save
- Artificial womb technology Save
- The acceptance of generative artificial intelligence technology: an empirical study by applying structural equation modelling Save
- Technological Mitigation of the Impact of Behavioral Biases on Financial Investment Decision: Evidence from India using A PLS-SEM Approach Save
- The Application of Personalization, MachineVoice, Credibility, Assessement and Evaluation in Artificial Intelligence of Higher Education Save
- Metaverse Adoption Intention of Micro, Small and Medium Enterprises (MSMEs): Unclogging Communication with the Authorities Save
- Factors influencing Acceptance and Adoption of Automation of Banking Sector in India using Theory of Diffusion of Innovation Save
- Determinants of health system efficiency in middle-east countries-DEA and PLS-SEM model approach Save
- Critical Success Factors for Implementation of Smart Education Save