Employment
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Narsee Monjee Institute of Management Studies Professor2025 - Present
Education
Education history is unavailable.
Projects & Funding
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Publications (27)
- Cultivating entrepreneurial mindset and intentions through entrepreneurial education: A bibliometric analysis in engineering education contexts Save
- IoT, Big Data, and marketing analytics: ensuring data security in real-time customer insights Save
- Mapping entrepreneurship education for mindset development: A decade of bibliometric and thematic analysis Save
- Marketing analytics in the age of Big data and cloud computing: enhancing ROI through data-driven insights Save
- Real-time marketing analytics: Using Big data and machine learning to drive digital campaigns Save
- Structured Startup Education for Engineering Students: Evidence from SR University’s Entrepreneurship and Innovation Ecosystem Save
- The Nexus Between Artificial Intelligence and Workforce Optimization: A Systematic Review of Employee Well-being, Job Satisfaction and Productivity Save
- Digital marketing strategies and business performance: the mediating role of innovation capabilities Save
- AI and IoT in Digital Marketing: Enhancing Automation, Personalization, and Consumer Interaction Save
- A study on the Effectiveness of Competency Mapping in Software Companies Save