PB

Premkumar Balaraman

SRMIST, Adigrat University College of Business and Economics, SRM University, Pondicherry University School of Management, Pondicherry Engineering College

ORCID iD 0000-0003-1188-326X
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Employment

  • SRMIST Associate Professor
    2020 - Present
  • Adigrat University College of Business and Economics Associate Professor
    2016 - Present
  • SRM University Assistant Professor
    2007 - 2016
  • HDFC Bank Limited IRM
    2006 - 2006
  • IBM India Private Limited Team Lead/ Test Engineering
    2001 - 2004

Education

  • SRM University PhD
    2008 - 2013
  • Pondicherry University School of Management MBA
    2004 - 2006
  • Pondicherry Engineering College Bachelor of Technology
    1997 - 2001

Projects & Funding

Projects & funding information is unavailable.

Publications (18)

  • Machine Learning vs. Traditional Models
    2025 DOI: 10.4018/979-8-3373-2150-9.ch009
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  • Exploring Effective Leadership Strategies to Drive Organisational Success & Foster Sustainable Growth
    2nd IEEE International Conference on Advances in Information Technology, ICAIT 2024 - Proceedings 2024 DOI: 10.1109/ICAIT61638.2024.10690843
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  • A Study on Customers Satisfaction of Cosmetic Products Using social media
    Specialusis Ugdymas 2022
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  • Fundamentals of CSR, Role of Universities, Global trends and CASE Insights on CSR practices in India
    Specialusis Ugdymas 2022
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  • A Study on Customers Satisfaction of Cosmetic Products Using social media
    Specialusis Ugdymas 2022
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  • Fundamentals of CSR, Role of Universities, Global trends and CASE Insights on CSR practices in India
    Specialusis Ugdymas 2022
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  • Insights from Global Success Stories of Social Entrepreneurship and Review of Social Entrepreneurship Transformation
    SCMS Journal of Indian Management 2022
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  • Indian medical tourism industry basics and its competitive positioning: Case study
    Growth of the Medical Tourism Industry and Its Impact on Society: Emerging Research and Opportunities 2020 DOI: 10.4018/978-1-7998-3427-4.ch003
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  • Theoretical insights on e-government and global trends in e-governance technologies & applications
    International Journal of Engineering and Advanced Technology 2019
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  • Basics of business model, emerging fintech & case insights on gojek business model
    International Journal of Engineering and Advanced Technology 2019
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