Sangeeta Singh

Employment

• University of Agder Professor
  2017 - Present
• BI Norwegian Business School Professor
  2015 - 2016

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (7)

• Familiarity and format: cause-related marketing promotions in international markets
  International Marketing Review 2019 DOI: 10.1108/IMR-10-2018-0307
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• To Automate or Not: Is that the question?
  Journal of Applied Management and Entrepreneurship 2014
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• Brand Performances in Social Media
  Journal of Interactive Marketing 2012 DOI: 10.1016/j.intmar.2012.04.001
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• Moderating role of stress in evaluating negative services: Encounters with the police
  Journal of Service Research 2012 DOI: 10.1177/1094670511435563
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• Overcoming skepticism towards cause related claims: The case of Norway
  International Marketing Review 2009 DOI: 10.1108/02651330910960807
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• Cultural differences in, and influences on, consumers' propensity to adopt innovations
  International Marketing Review 2006 DOI: 10.1108/02651330610660074
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• Successful Application of a Customer Relationship Management Program in a Non-Profit Organisation
  Journal of Marketing Theory and Practice 2004
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