VC

C V Krishna

Also known as: Venkata Krishna Chodimella

ICFAI Foundation for Higher Education, Utkal University, Nagarjuna University Campus

ORCID iD 0000-0003-1271-2630
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Employment

  • ICFAI Foundation for Higher Education Assistant Professor
    2021 - Present

Education

  • Utkal University PhD
    2009 - 2012
  • Nagarjuna University Campus MBA
    2000 - 2002

Projects & Funding

Projects & funding information is unavailable.

Publications (15)

  • Global Exemplary Initiatives in Sustainability by ITC
    Emerging Business Trends and Marketing Strategy 2014
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  • Age Wise Consumer Preferences towards Private Label Apparel Brands in Indian Retail Using Conjoint Analysis
    Global Vistas Journal 2012
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  • Consumer Preferences towards Private Label Apparel Brands in Indian Retail
    Retail Sector in India-Opportunities & Challenges 2012
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  • Retailing in India Cases of Private Label Preferences in Apparel Retail
    2012
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  • Determinants of Consumer Buying Behaviour: An Empirical Study of Private Label Brands in Apparel Retail
    Vilakshan: The XIMB Journal of Management 2011
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  • Marketing of Handicrafts-A challenge for Artisans-A Case of Orissa State India
    Research Journal of Social Science and Management, Singapore 2011
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  • Next-Generation Retailing In India: An Empirical Study Using Factor Analysis
    International Review of Management and Marketing 2011
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  • Film Branding A Case Study of 3 Idiots
    Advertising Express Magazine 2010
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  • Rural India the biggest emerging market for FMCG
    Think Global Go Rural 2010
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  • Social Marketing of Condom in India
    Advertising Express Magazine 2010
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