Dr Avinash Kapoor

Employment

• Management Development Institute Professor Marketing & Chair-Postgraduate Programme in International management(PGPIM- MBA)
  2017 - Present

Education

• University of Rajasthan PhD
• University of Rajasthan MBA
• University of Rajasthan MA (Public Administration)

Projects & Funding

Projects & funding information is unavailable.

Publications (18)

• Marketing in the Digital World
  2020
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• Voot:Digital Commerce in the World of Connected Screens
  IVEY 2018
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• Consumer experiences and emotion Management
  2015
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• Capturing the Brand Essence and Communication Commonalties of a Western Brand in an Eastern Country
  Springer 2015
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• Dynamics of Competitive Advantage and Consumer Perception in Social Marketing
  2014 DOI: 10.4018/978-1-4666-4430-4
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• Branding and Sustainable Competitive Advantage
  2012 DOI: 10.4018/978-1-61350-171-9
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• Marketing Management
  Cengage 2011
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• Marketing Research
  Excel Books 2010
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• Consumers' perceptions: an analytical study of influence of consumer emotions and response
  Direct Marketing: An Intl Jnl 2009 DOI: 10.1108/17505930910985134
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• Fashion fetish
  Monash Business Review 2008 DOI: 10.2104/mbr08017
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