AK

ajay kumar

Sharda University, Atal Bihari Vajpayee Indian Institute of Information Technology and Management, Dr Hari Singh Gour University

ORCID iD 0000-0003-1762-6627
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About

Dr. Ajay Kumar is an Assistant Professor at Sharda School of Business Studies, Sharda University, Greater Noida, India. Dr. Kumar holds a Ph.D. in Management with a Junior Research Fellowship and a Senior Research Fellowship (JRF & SRF) from the University Grants Commission. He also did a Master's degree in Business Administration (MBA) and Mathematics (M.Sc.). Dr. Kumar’s research interests include Marketing Management, Consumer Behavior, E-commerce, Marketing Analytics, and emerging technologies such as Metaverse and VR. He has published extensively in Scopus-indexed and ABDC-ranked journals, contributing to both theoretical and practical knowledge in his fields. He has organized numerous events, including international conferences funded by the ministry, research methodology workshops, faculty development programs, and recognized student activities. He has supervised Ph.D. research scholars and students, especially MBA students, on their research projects. Additionally, he actively contributes as a reviewer for top-tier academic journals and has presented his research at international conferences.

Employment

  • Sharda University Assistant Professor
    2020 - Present
  • Atal Bihari Vajpayee Indian Institute of Information Technology and Management Research Assistant
    2019 - Present
  • Dr Hari Singh Gour University Ph.D. Scholar
    2013 - Present

Education

  • Dr Hari Singh Gour University Ph.D.
    2013 - 2019

Projects & Funding

Projects & funding information is unavailable.

Publications (13)