MD
María de las Mercedes de Obesso Arias
Universidad Complutense de Madrid, ESIC Business and Marketing School, ESIC UNIVERSIDAD
Employment
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Universidad Complutense de Madrid Profesora e investigadora2025 - Present
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ESIC Business and Marketing School2003 - Present
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ESIC UNIVERSIDAD PROFESORA E INVESTIGADORA. DIRECTORA DE CALIDAD Y ACREDITACIONES? - 2025
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (29)
- Stakeholder engagement and strategic innovation in higher education through AI competency Save
- The role of social accelerators supporting social entrepreneurship: A narrative perspective of a special relationship Save
- Generative Artificial Intelligence and the Transformation of the Marketing Function Save
- Paradigma de las nuevas organizaciones: Ventajas y riesgos de los nuevos modelos de trabajo Save
- The Role of Social Accelerators in Promoting Authentic Leadership in Social Entrepreneurs Save
- Does educators’ digital competence improve entrepreneurial students’ learning outcomes? Save
- Why Do Companies Employ Prohibited Unethical Artificial Intelligence Practices? Save
- LAS CLAVES DE LA INNOVACIÓN EN LA EDUCACIÓN SUPERIOR Save
- Impact of the technological implications of teleworking on higher education teaching staff Save
- Digital transformation and European small and medium enterprises (SMEs): A comparative study using digital economy and society index data Save