Employment
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Amity University Second In Command & Program Leader2008 - Present
Education
Education history is unavailable.
Projects & Funding
Projects & funding information is unavailable.
Publications (15)
- Digital Transformation of Fashion Education: Integrating AI into Design Pedagogy Save
- The influence of social media in gender- neutral fashion Save
- RUNWAY AS STAGE: APPLYING THEATRICAL STORYTELLING TECHNIQUES TO FASHION COMMUNICATION IN NEP 2020 HIGHER EDUCATION INSTITUTIONS (HEIS) Save
- CONSUMER TRUST AND EXPERIENTIAL DRIVERS IN PHYGITAL FASHION RETAIL: A STUDY OF SENSORY DESIGN LAYOUT AND DIGITALPHYSICAL CONSISTENCY IN INDIA Save
- Consumer Perception and Adoption of Digital Product Passports (DPP) in Fashion Retail Save
- Digital vs. HandPainted Madhubani Motifs in Fashion: A Comparative Study on Emotional and Aesthetic Response Save
- Representation of Indian Traditional Wear in Global Fashion Media Save
- The Operational Paradox of Adaptive Fashion: A Retail Framework for the Indian Market Save
- Fashion In the Digital Age -The Impact of Social Media onBrand Promotion and Customer Relations. Save
- Visual Merchandising Mastery: Evaluating the Efficacy of Window Displays in Customer Attraction Save