Sunanda Jindal

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Publications (10)

• AI and ML in Marketing: Enhancing Consumer Engagement and Personalization
  2026 IEEE Global Symposium on Emerging and Communication Technologies (GSEACT) 2026 DOI: 10.1109/gseact68539.2026.11619938
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• Predictive Analytics in Marketing: Forecasting Customer Lifetime Value and Churn Using Big Data Models
  2026 IEEE Global Symposium on Emerging and Communication Technologies (GSEACT) 2026 DOI: 10.1109/gseact68539.2026.11620340
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• Artificial Intelligence in Sustainable Supply Chain Management
  2026 DOI: 10.4018/979-8-3373-7847-3.ch002
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• Artificial Intelligence In Digital Marketing Management: A Comparative Study Of Advertising Platforms
  International Journal of Artificial Intelligence and Machine Learning 2026 DOI: 10.51483/IJAIML.6.5S.2026.447-455
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• Machine Learning For Real-Time Brand Health Tracking: A Framework For Ai-Augmented Brand Equity Management
  International Journal of Artificial Intelligence and Machine Learning 2026 DOI: 10.51483/IJAIML.6.7S.2026.652-666
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• AI and programmatic advertising: Revolutionizing media buying and ROI optimization
  AIP Conference Proceedings 2025 DOI: 10.1063/5.0275979
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• Impact driven by technology using influencer marketing analytics to revolutionize marketing techniques
  Effective Marketing and Consumer Behavior Tactics for High End Products 2025 DOI: 10.4018/979-8-3693-8739-9.ch003
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• Indian Business Case Studies: Indian Case Studies in Business Management, Volume VIII
  Indian Business Case Studies Indian Case Studies in Business Management Volume Viii 2022 DOI: 10.1093/oso/9780192869449.001.0001
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• GST (GOODS AND SERVICES TAX): IMPACT ON THE INDIAN TAX SYSTEM
  International Journal of Research and Analytical Reviews 2018
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• Impact of Work Force Diversity on Work Culture of Indian Organizations
  Journal of Business Management & Social Sciences Research (JBM&SSR) Volume 2, No.7, July 2013 ISSN No: 2319‐5614 _ 2013
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